"Palos Verdes Resident since 1947"

May 2016 Newsletter

May, 2016


Dear Neighbor:

The real estate market continues to be quite active.  The value of your house has definitely increased since the first of the year.  I’ve got a couple of new listings that were scheduled to hit the market as I write this, but one of them, 2108 Via Visalia, PVE, sold before it came out.  Another, 28336 Lunada Ridge, RPV, I mentioned before as coming out soon, is also in escrow.  The ink is still wet on 27100 Sunnyridge Road, just on the market as I write this.  I’ve also got a really lovely lease coming up in upper Lunada Bay at $7500/month.  These results don’t happen by chance.  As I mentioned last time, I belong to a small, invitation only group of the top agents in PV that we affectionately refer to as the Top 10 (it’s actually about 14).  Between us we do a large chunk of the business on the Hill.  We all have buyers and sellers, often for clients that others in the group have in the pipeline.  We give each other, the crème de la crème, first crack at our new listings, before they go on the general market.  This can be very effective, in that the buyer knows that the new listing will be on the Multiple Listing Service, say, next Tuesday, and that if he likes and wants to buy it, he needs to step up to the bar before then.  Stepping up to the bar means making it worth the seller’s while to turn their back on whatever offers the MLS might produce.  2108 Via Visalia sold this way at well over the asking price.  We can talk about this very effective strategy when we meet.

Now for this month’s bit of PV history:  Over the years Palos Verdes was on the radar of various colleges as a possible site, beginning in 1919 with UCLA, who was looking at the area where the Peninsula Center is now.  We know where UCLA ended up.  In the early ‘50’s Pepperdine was looking at a site in PVE north of the current intersection of Via Fernandez and Via Coronel.  They chose Malibu instead.  When that didn’t pan out, the State of California had that same area in their sights for a possible new junior college.  In 1959 the Palos Verdes School District “unified” (thus the Palos Verdes Unified School District) and the college was voted down in the process.  It became Cal State Dominguez Hills.  The fact that a major college was even considered says a lot about how the community has changed – can you imagine that today?  The area that Pepperdine and the State were looking at (the Little League field, Via Lopez, Via Martinez, etc) is still known as the University Section, and that’s why.

Visit my website www.DanaGraham.com for the latest on current and past events, and see my ad in the Palos Verdes Patch.  Call me at 310 613-1076 any time you’d like to have a low pressure, informal chat about real estate, Palos Verdes history, old cars, renaissance polyphony, or military history.  I look forward to hearing from you.



Dana H Graham                                                                                                                                                            DRE #00877973

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